Latest from Brian
Thursday, July 2, 2026 · Brian Straight
The rush to implement AI, robotics, and other automation solutions isn’t the key to success; but it is a holistic approach to solving your pain points.
Thursday, July 2, 2026 · Brian Straight
The reopening of the Strait of Hormuz marks the beginning of supply chain recovery, highlighting why organizations must move beyond visibility to faster, intelligence-driven decision-making in an era of constant disruption.
Friday, June 26, 2026 · Brian Straight
AI is transforming the “last meter” of delivery by combining geospatial intelligence, real-time driver feedback, and location-aware decision-making to improve delivery precision, productivity, and customer experience.
Thursday, June 25, 2026 · Brian Straight
Last-mile delivery performance increasingly depends on upstream supply chain execution, with inventory allocation, warehouse operations, order management, and returns intelligence playing a larger role in customer satisfaction than transportation alone.
Tuesday, June 23, 2026 · Brian Straight
New Gartner and Gallup research suggests that while AI adoption is accelerating across the workplace, AI-driven layoffs remain limited, shifting the workforce conversation from job elimination to talent development, career redesign, and workforce transformation.
Monday, June 22, 2026 · Brian Straight
Tillamook transformed supply chain planning from a forecasting function into a strategic growth engine, improving forecast accuracy, reducing inventory and spoilage, and enabling national expansion while maintaining high service levels.
Friday, June 19, 2026 · Brian Straight
Supply chain technology projects fail not because the software is ineffective, but because organizations implement TMS, WMS, AI, and automation solutions without first defining a clear business strategy, governance model, change management plan, and operational objectives.
Wednesday, June 17, 2026 · Brian Straight
DHL Supply Chain is scaling robotics, analytics, and emerging agentic AI capabilities, but argues that long-term supply chain transformation success depends first on building clean, structured data foundations that enable automation and decision intelligence at scale.
Tuesday, June 16, 2026 · Brian Straight
Supply chain AI initiatives deliver the greatest value when organizations redesign decision-making processes, connect operational actions to business outcomes, and use scenario-based intelligence to optimize enterprise-wide performance.
Friday, June 5, 2026 · Brian Straight
Supply chain leaders are accelerating AI investments, but according to EY’s Al Mendoza, organizations achieving measurable business value are those that pair artificial intelligence with strong data foundations, standardized processes, workforce upskilling, and…