Bridget McCrea, Contributing Editor



Editor, Peerless Media
Email [email protected]

Bio

Bridget McCrea is a Contributing Editor for Logistics Management based in Clearwater, Fla. She has covered the transportation and supply chain space since 1996 and has covered all aspects of the industry for Logistics Management and Supply Chain Management Review. She can be reached at [email protected], or on Twitter @BridgetMcCrea

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Latest from Bridget


Inside the push for the self-aware supply chain

Wednesday, January 7, 2026 · Bridget McCrea
Self-aware supply chains use AI, agentic systems and real-time data to move beyond visibility dashboards, enabling U.S. and global supply chain leaders to sense disruptions early, interpret conditions intelligently and take proactive action before risks escalate.

Preparing supply chains for 2026 in 6 simple steps

Wednesday, December 24, 2025 · Bridget McCrea
From technology and warehouse space to trade risk and cost control, companies are focusing on moves that deliver real results in their supply chains.

Inside the next era of motor freight: How data, AI, and automation are redefining performance

Monday, December 8, 2025 · Bridget McCrea
Digital tools, AI-driven insights, and smarter automation are transforming motor freight, but only organizations that align people, processes, and technology are capturing the full value of these innovations.

NextGen 2025: Where supply chain innovation came to life

Monday, December 1, 2025 · Bridget McCrea
Industry leaders met in Nashville for the NextGen Supply Chain Conference to share lessons, explore emerging tech and strengthen collaboration across the global supply chain.

Using digital twins to master supply chain volatility

Monday, December 1, 2025 · Bridget McCrea
A digital twin gives supply chain planners a safe way to test ideas and see how change affects performance in a largely unpredictable business environment.

The Invisible Handshake: AI to AI procurement negotiations

Monday, November 3, 2025 · Bridget McCrea
Supply chain managers and procurement professionals are watching a new kind of negotiation take shape, one that doesn’t involve people sitting across a table or trading emails. Instead, artificial intelligence (AI) systems are quietly working out the details of low-level…

Revolutionizing SCM Software: Real-time visibility, AI, and seamless integration

Wednesday, September 3, 2025 · Bridget McCrea
With its real-time visibility, intelligent automation and flexible architecture, modern SCM software is helping shippers plan, adapt, and deliver with confidence. We explore how these technologies are empowering companies to stay agile—and respond to disruptions faster than…

Can executive education keep up with supply chain volatility?

Monday, July 7, 2025 · Bridget McCrea
‘Set it and forget it’ is out. Continuous learning and adaptable education are crucial for navigating today's volatile supply chains.

Reacting to risk: AI’s role in supply chain risk management

Tuesday, March 4, 2025 · Bridget McCrea
As supply chain risks continue to proliferate, more companies are turning to AI to help them identify potential disruptions, make data-based decisions and leverage new opportunities.

From Complexity to Clarity: How technology is driving supply chain efficiency

Wednesday, January 8, 2025 · Bridget McCrea
This year’s Supply Chain Outlook Virtual Summit gives attendees the strategies, technologies, and automation tools required for ongoing success in modern logistics, transportation, and supply chain management environments.

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