SENSING: A New Way of Planning Demand
In highly competitive industries like consumer goods, being the best at serving customers is a key to success. Yet most companies find it difficult to predict demand and get caught scrambling to react when actual orders don’t match the forecast.
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Port of Baltimore May Not Reopen Until Summer Sales & Operations Planning (S&OP) Mastery A New Priority Greets Procurement Professionals in 2024 Cargo Shipping Remains on Hold in Baltimore Following Bridge Collapse Maximizing the Bottom Line: The Power of Procurement More NewsIn highly competitive industries like consumer goods, being the best at serving customers is a key to success. Yet most companies find it difficult to predict demand and get caught scrambling to react when actual orders don’t match the forecast.
In this point of view, learn why current demand planning approaches don’t work and why leading companies have turned to demand sensing to achieve a more responsive and demand-driven supply chain.
This Point of View Addresses:
- Current business challenges you may face
- The new way of planning demand
- Benefits of demand sensing
- Why companies like Kimberly-Clark, Procter & Gamble and Campbell Soup use Demand Sensing
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