Oracle Unveils new Enterprise Application Software
Patrick Burnson, Executive Editor, Logistics Management -- Supply Chain Management Review, 10/15/2009
Shippers may soon gain more speed and transparency in invoicing as a consequence of a recent advance in enterprise application technology.
In what is being touted as the industry’s "first comprehensive” approach to managing enterprise application documents, Oracle introduced a new solution designed to expedite financial settlement and billing.
“When your employees can’t see critical enterprise documents like invoices, customer agreements and product specifications while they are working in their CRM and ERP applications, they can feel like they are flying blind,” said Andy MacMillan, Oracle’s vice president, product management. “We realized that we needed to take a comprehensive approach to managing enterprise application documents that would work both in the context of CRM applications that require flexible, ad hoc access to customer and product documents and with ERP applications that have high volume, transactional requirements.
The announcement, made at “Oracle OpenWorld” in San Francisco, signals an effort to help shippers accelerate business processes constrained by critical information tied up in paper forms and electronic documents.
Oracle’s enterprise application documents approach is enabled by the integration of Oracle content management products, part of theOracle Fusion Middleware product family, and Oracle Applications. With this integration, Oracle is providing its applications’ customers with a set of content management services that makes all paper-based and electronic documents—including invoices, HR forms, product specifications and customer contracts—directly visible, searchable and manageable from within Oracle applications.
The announcement also indicates that shippers may enrich sales and support processes limited by poor visibility to relevant customer and product documentation.
“We realized that just providing ad hoc or transactional support wouldn’t let our customers empower all their users and reap the productivity gains possible through a truly unified approach to enterprise application documents,” said MacMillan.
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